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FOOD & BEVERAGE MAGAZINE NEWS NOW!

KFC Secret Recipe Vault, Insomnia Cookies Rebrand, and Holiday Ice Cream Collaborations: What Drives Food and Beverage Innovation

November 11, 2026 ·22m 32s

Show Notes

In this episode, the editors of Food and Beverage Magazine explore the latest news and marketing campaigns across culinary, retail, and hospitality. The hosts discuss major brand activations including KFC's Finger Lickin' Fan Fest and Secret Recipe Vault promo, Insomnia Cookies rebranding with heated catering boxes, and seasonal LTOs like Ciroc partnering with Tipsy Scoop for vodka-spiked holiday ice cream. The conversation also covers Carvel shifting its Fudge Crunch Cake to year-round retail, Almave launching non-alcoholic RTD Margaritas at Target, Freddy's bringing back its Pumpkin Pie Concrete, and Uncle Julio's celebrating its 40th anniversary with a 1986 fajita price rollback. Whether you manage CPG brands, operate restaurants, or lead hospitality strategy, tune in for key insider intelligence on today's competitive marketplace.

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