Health & Wellness
Superbrewed Food Launches Thryvia Postbiotic for Food & Bev Brands
Superbrewed Food's shelf-stable Thryvia ingredient carries FDA GRAS status and works across capsules, bars, beverages, …
Health & Wellness 8 stories
Health & Wellness
Go Raw Wins Non-UPF Verification for Sprouted Pumpkin Seeds
Go Raw's Organic Sea Salt Sprouted Pumpkin Seeds are among the first snack products verified under the Non-GMO Project'…
Health & Wellness
Ancient Crunch Hits 3,000+ Doors With Whole Foods Nationwide Push
Ancient Crunch's MASA tortilla chips and Vandy kettle chips will hit all Whole Foods Market stores this August, backed …
Health & Wellness
That's it. Hits 85,000 Retail Doors on Fiber Snack Push
That's it. projects 350 million fruit servings in 2026, up from 250 million the prior year, as the 'fibermaxxing' trend…
Health & Wellness
Peanut-Forward Snacks Gain Shelf Space as Brain-Health Trend Grows
Brain-health messaging is moving from supplement aisles into grab-and-go snack sets, giving single-store operators a lo…
Health & Wellness
Ambrosia Collective Brings Air-Based Protein Powder to U.S. Market
The launch marks the first domestic retail appearance of Solein®, a single-cell protein produced via gas fermentation r…
Health & Wellness
Naked Smoothies Adds 2 Protein SKUs for C-Store Grab-and-Go
The 40-year smoothie brand targets grab-and-go demand with plant-based protein and no added sugar — a combination gaini…
Health & Wellness
Violife Launches 'Undairy the Craving' Loyalty Push for Dairy-Free Cheese
The Flora Food Group brand pairs social, digital and experiential activations with a rewards mechanic aimed at building…