Beverages
FLRT Adds Apple Bottoms Up LTO to Zero-Sugar Energy Lineup
FLRT's first flavor innovation since launch hits Kroger shelves Aug. 19 for a two-week sneak peek before a national rol…
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Beverages
Philz Coffee Adds Two Cold Brews to Fall Menu Across 80+ Stores
Philz Coffee's limited-time fall lineup skips the pumpkin-spice default, leaning on apple, pecan, and cinnamon profiles…
Beverages
Tractor Beverage's Haymaker Wins Bon Appétit Honor, Expands to Wegmans
Tractor Beverage Company's Haymaker apple cider vinegar sparkling tonic lands on Bon Appétit's inaugural Pantry Award l…
Beverages
Waterloo Sparkling Water Refreshes Cans After 3X Category Growth
Waterloo Sparkling Water's first packaging overhaul since its 2017 launch features more saturated colors and stronger f…
Beverages
Once Upon A Coconut Signs Sophie Cunningham as Brand Partner
Once Upon A Coconut is positioning Sophie Cunningham as an ongoing brand storyteller across retail, digital, and charit…
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Death Wish Coffee Names Sasha Auguste CMO for Retail Push
Death Wish Coffee Co. brings in a CPG veteran from the better-for-you candy category to steer marketing as the Fair Tra…
Beverages
Strauss Group Q2 Net Profit Doubles as Coffee, Snacks Margins Surge
Strauss Group posted a sharp profitability rebound in Q2-2026, with operating income climbing 41.9% and free cash flow …
Beverages
Wandering Bear Cold Brew Lands at All Target Stores Nationwide
Wandering Bear Coffee's four-SKU 8oz can lineup — including three high-protein lattes with 11g protein — now sits in th…
Beverages
McDonald's Adds Red Bull Dragonberry Energizer to Drinks Menu
McDonald's rolls out its first energy drink offering nationwide on August 17, pairing Red Bull with blue raspberry syru…
Beverages
Jones Soda, Rap Snacks Launch Hip Hop Craft Soda Line for C-Store
Jones Soda Co. and Rap Snacks are co-developing three custom craft soda flavors in collectible cans, targeting convenie…
Beverages
Carbliss Backyard Bliss Pack Joins Permanent RTD Portfolio
Carbliss is rolling the Backyard Bliss Pack — Apple, Cherry, Grape and Strawberry — into its standing lineup after the …
Beverages
Jamba Adds Film-Tied LTO Smoothie Across 750+ Locations
Jamba ties a mango-peach-pineapple LTO and a Costa Rica sweepstakes to the Black Bear comedy Spa Weekend, available at …